Social media marketing campaigns are proving to be goldmines rich with customer engagement and insight that companies wouldn’t likely have otherwise. Companies like PepsiCo are going to extensive lengths to foster this type of collaboration with fans, and the payoff has been big.
The company’s Mountain Dew division is several stages into its DEWmocracy campaign — a plan to launch a ... Read More
Social Media Marketing: How Pepsi Got It Right
Posted On 28 Jan 2010 By UGM Social Media Marketing. Under: Social Media, Updates.
Social media marketing campaigns are proving to be goldmines rich with customer engagement and insight that companies wouldn’t likely have otherwise. Companies like PepsiCo are going to extensive lengths to foster this type of collaboration with fans, and the payoff has been big.
The company’s Mountain Dew division is several stages into its DEWmocracy campaign — a plan to launch a ... Read More
VoIP Calling Over 3G Arrives on the iPhone
Posted On 27 Jan 2010 By UGM Social Media Marketing. Under: iphone, Updates.
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iCall, a service that allows for free calls on the desktop, web, and iPhone, has come across an interesting revelation in the new iPhone/iPad SDK released earlier today: Apple has dropped the restriction that made it impossible to have VoIP calls over 3G.
In a news release, the company declared that it is now “the first and only VoIP application ... Read More
9 Upcoming Tablet Alternatives to the Apple iPad
Posted On 27 Jan 2010 By UGM Social Media Marketing. Under: Updates.
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The Apple iPad cat is officially out of its bag, but it’s not going to be the only tablet game in town. There are a number of other devices out there in various stages from “barely announced” to “working prototype,” many of which were shown off at this year’s Consumer Electronics Show.
Apple may have snagged first-mover advantage in this ... Read More
Google Brings Social Search to the Masses
Posted On 27 Jan 2010 By UGM Social Media Marketing. Under: social media news.
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Google has kept Social Search pretty much hidden from the general public, choosing to make it an opt-in Google Labs feature. Today, however, Google is pushing the feature to beta status and turning it on for all signed-in English Googlers.
You may recall that Google Social Search is a standard search results page add-on that displays socially relevant content ... Read More
2010 The year of the tablet [iPad]
Posted On 27 Jan 2010 By UGM Social Media Marketing. Under: Social Media, Updates.
Alex Cardoza January 27, 2010
So now we know what the iPad looks like, sleek , sexy, and very very touchy! Now, is 2010 the year of the tablets? As you may be thinking should i get this device or not? The price definitely looks right and why would i go and buy the newspaper, magazine, or even turn the TV ... Read More
Apple iPad Starts at $499
Posted On 27 Jan 2010 By UGM Social Media Marketing. Under: Social Media, Updates.
Steve Jobs referred to netbooks as nothing but “cheap laptops” during today’s introduction of the Apple iPad. And he just backed up, by declaring that the iPad will start at $499. That’s an absolute shocker considering recent rumors that had the device priced at upwards of $1,000.
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As for service, the device comes wi-fi ready, but there are ... Read More



